From 24th to 27th July, JOSKIN took part in the milestone 100th anniversary of the Libramont Agricultural Fair—Europe’s largest outdoor trade show dedicated to agriculture. This must-attend industry event once again drew a record number of visitors: 136,047 people, to be exact, according to the new counting method, which represents a 2.9% increase compared to the previous edition.
Throughout the event, many visitors discovered the wide range of machines on display at the JOSKIN booth. Farmers, contractors, dealers, partners and even politicians took this opportunity to talk with our teams and learn about the latest developments in our products. Despite the sometimes unpredictable weather, the friendly atmosphere and the many connections we made played a major role in the success of our participation. The JOSKIN Shop was also a huge success throughout the Fair, drawing large crowds eager to discover JOSKIN clothes, promotional items and collectibles.
At the Genitec ring—an area dedicated to dynamic equipment demonstrations—our Trans-KTP 22/50 construction tipping trailer was able to showcase its performance, particularly the quality of its suspension system, on a “4x4” course. These demonstrations attracted the attention of many visitors who came to see the machine in action.
Another highlight of this year's event was the recognition of our IsoBridge technology at the Mecanic Show—the competition that rewards technical innovations presented at the Fair. This solution, which ensures compatibility between different generations of tractors and machines, generated a great deal of interest among visitors, many of whom stopped by to speak with our specialists and ask questions about this award-winning innovation.
At the end of these four days, JOSKIN looks back on its participation in the Libramont Fair with great satisfaction. We would like to extend our heartfelt thanks to everyone who came to meet us, and we are already looking forward to this must-attend event next year. Until then, you will still be able to see us at many events and trade shows across Europe.